Dueling Computers

1. Do you hypothecate orchard apple trees analogy advertizing between Mac and PC subject fields? Why or why not? From a personal perspective, it almost seems as imagination that every intimacy that Apple does turns to gold in some sort, including their advertising campaign. This campaign soften known, as Get a Mac appears to require thought at first glance due to the uncommon nature of comparing 2 objects, but is truly straightforward. Apples uncharacteristic way for comparison, I remember is the square reason for its winner.This advertising ploy is somewhat comical but as salutary gives life to two competitive computer operating systems, which in each case could be uninteresting. With this being said I absolutely think that apples comparison advertising between Mac and PC works, myself being proof. When this advertising campaign began I really did not know much nigh a Mac mostly due to the computers that I have own were a PC. When I first saw this campaign the first thin g that caught my midpoint was that PCs were much more vulnerable to viruses as to Macs. Apple did a cracking job at showing this by simulating two actors as if they were computers. I entrust this also caught the eye of the computer illiterate nation as well. These comparison commercializeds were easy to assume and made a very complicated crossroad easy to understand.2. How important do you think each of these elements of the commercial is to the campaigns success unison, actors, dialog, setting, and tone? Although all of these elements work great in creating a favored commercial collectively in other campaigns, but I uprise some of them are not relevant to the success of Apple. For instance, I myself had to go to YouTube and research the elements of the commercials due to some not as appealing as other were.Music- Generally I think music is a tell apart aspect in commercials and sets the mood for its entirety, but the music in Apples advertising campaign was somewhat vag ue and forgettable. While the music was somewhat dull it did allow for the understanding of the actors dialogue. Actors- Although these actors were not exceptionally well known as a superstar athlete or a movie star, they did appear in some other types of television. This I believe gives the television audience some sort of familiarity with the two actors.The actors did however work well together in showing the differences between the PC and Mac. Dialogue- This commercial used dialogue that a computer illiterate was able to understand. In my life experiences innocent and to the point was always the best way of lay things, especially in a business type atmosphere. Setting- The setting of these commercials was a blank background. This I believe is a metaphor for the simplicity and easy Apple products. Tone- The tone of the advertisement was somewhat vague but worked suddenly for Apple and its appearance. I do not think that this was a great element for this advertisement.3. What a udience that is Apple trying to reach with these ads? I believe the simplicity of these adds and Apples products are more focused toward the more technical handicapped individual, especially those of which that still use and own a PC. Their commercials look go across on PCs and give examples of why the apple product is better than others. Apple appears to keep much of their advertising extremely simple and easy to follow.